Adidas SWAZZ log
23.9.2019 I began to write down things like my target audience, their age, class, etc. I also began to think about a logo and slogan for my advert. Next week id like t have a logo designed. 30.9.2019 I began my powerpoint presentation and wrote about my target audience and who they would be, how I'm going to advertise my product to them and how it would reach them ( via television, adverts in a magazine/newspaper etc. ) I then began to talk about the consumer and who they could be. 7.10.2019 I continued doing my powerpoint, along with writing about my consumer. 14.10.2019 I decided that my trainer/football boot would be navy with hints of red and maybe white. This is because Mbappe's strip is Navy with hints of white while Morgan's is red. By making the shoe a combination of both players strips, this way they are both representing the shoe in a unique way. 21.10.2019 I designed my logo for the brand using photoshop and decided which song to put over my advert...
